Is That You, Hyundai’s iPad For The Equus?

Unless you’ve been living under a rock these days, you probably know what an Apple iPad looks like and does. The gotta-have-it gadget has been selling like hotcakes and has been making headlines (typical of any Apple release) in the world of electronics lately. But the touch-screen tablet device from Cupertino caught the attention of car-lovers and alike when Hyundai introduced the industry-first electronic owner’s manual for its flagship Equus sedan on, you guessed it, the iPad. And today, we have our first look at the iPad for the Equus.

Hyundai will be supplying a 16GB Wi-fi iPad (non-3G) with every Equus and according to the automaker, the tablet will be more than just an digital owner’s manual. It will also serve as an electronic liaison between the owner and his/her dealership by helping to schedule maintenance through its Service Valet program, remind of routine maintenance, schedule vehicle (and loaner) pick-up and delivery, and so on.

Taking advantage of the iPad’s capabilities, the owner’s manual program will include the usual text and images, as well as videos to demonstrate the vehicle’s different functions. The Equus-specific programs will arrive pre-installed alongside all other normal iPad software, and future updates will be available through iTunes, just like any other iPad program.

[Source: Hyundai]

About the author: William Lee

 

I am an 18-year high-school student in Toronto, Canada. Yes, I love cars - especially Hyundais and Kias of course! I don't have a full driver's license yet, so I blog about cars instead and I love it.

 
  • The Pill

    This will no doubt add more to the uniqueness of the Equus and in keeping with the premium quality allure that it projects.

    I believe Equus will do more to establish Hyundai's premium lux division in combination with Genesis.

    What I'm curiously looking forward to is what type of marketing approach Hyundai will use to promote and position this vehicle.

 
 

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